User experience (UX) metrics often overwhelm teams with data, but not all metrics hold equal weight for executives. Leaders want clear, actionable insights that connect UX efforts to business goals. This post highlights the UX metrics that truly capture executive attention and stick in their memory. Understanding these metrics helps UX professionals communicate value effectively and influence decision-making. UX Metrics Executives Actually Care About and Remember Why Some UX

By Philip Burgess - UX Research Leader If you’ve ever presented research to executives and felt the energy drain the moment you mentioned usability scores or journey maps, you’re not alone. Many executives care first and foremost about revenue, growth, and risk mitigation . The good news? UX research directly impacts all three—you just need to frame it the right way. 1. Speak the Language of Business, Not Research Executives don’t buy into research because it’s “interesting”