Usability plays a crucial role in user experience (UX) research. It directly impacts how easily and effectively users can interact with a product or service. When usability is strong, users feel confident, satisfied, and more likely to return. Poor usability, on the other hand, leads to frustration, errors, and abandonment. This post explores what usability means in UX research, highlights its key principles, and offers practical advice to improve it. Understanding Usability

By Philip Burgess – UX Research Leader UX research is more than a toolkit—it’s a mindset. It’s the discipline that helps teams understand users, reduce risk, and design with empathy. But great research doesn’t happen by accident. It’s built on rigor, clarity, and collaboration. Whether you're scaling a global practice or conducting a single usability test, these best practices will help you deliver insights that matter—and drive decisions that stick. 1. Start with Clear Objec

User experience (UX) plays a crucial role in the success of any digital product. One effective method to improve UX is heuristic evaluation. This technique helps identify usability problems early, saving time and resources while enhancing user satisfaction. This post explains what heuristic evaluation is, how to conduct it, and shares best practices to get the most from this approach. A UX researcher performing heuristic evaluation on a website interface What Is Heuristic Eva