UX Research Didn’t Lose Influence — It Lost Its Seat at the Decision Table There’s a quiet myth circulating in UX right now: “UX research used to be influential, but leadership stopped caring.” That’s comforting — and wrong. UX research didn’t lose influence. It lost proximity to decisions . And those are not the same thing. Influence Doesn’t Come From Insights It Comes From Timing Most UX research teams are producing better  work than ever: Cleaner synthesis Sharper insight

When a user experience (UX) project fails, it can feel like a major setback. Yet, these failures often reveal valuable lessons that can shape future success. Understanding what went wrong and why helps teams avoid repeating mistakes and build better products. This post explores key insights from a failed UX initiative, offering practical advice for designers, product managers, and developers aiming to improve their UX efforts. Workspace showing UX sketches and notes, highligh