By Philip Burgess | UX Research Leader Prioritizing insights effectively can transform how teams make decisions and allocate resources. With many ideas and data points competing for attention, choosing what to focus on next becomes a challenge. Insight prioritization templates like ICE, RICE, 6R, and Opportunity Scoring offer structured ways to evaluate and rank ideas based on clear criteria. These methods help teams move beyond gut feelings and guesswork, enabling smarter, f

By Philip Burgess | UX Research Leader Effective UX research drives product success, but teams often struggle to manage incoming research requests and decide what to prioritize. Without a clear system, research efforts can become scattered, delayed, or misaligned with business goals. This post explores practical frameworks for UX research intake and prioritization that help teams stay focused, deliver timely insights, and support better decision-making. Organizing UX research