Remote moderated usability testing has become a vital tool for understanding how users interact with digital products. It allows researchers to observe real-time user behavior and gather valuable feedback without geographical constraints. Yet, conducting these sessions effectively requires careful planning and execution. This post shares essential best practices to help you master remote moderated usability testing and gain clear, actionable insights. Remote Moderated Usabili

User experience (UX) research aims to create products that meet users’ needs and expectations. While quantitative data offers numbers and statistics, qualitative testing reveals the why behind user behavior. This post explores what qualitative testing in UX research involves, the tools and methods that support it, and best practices to get the most from this approach. Qualitative Testing What is qualitative testing in UX research? Qualitative testing focuses on understanding

Creating usability questions is a critical step in understanding how users interact with a product or service. Well-crafted questions reveal insights that help improve design, functionality, and overall user experience. Poorly designed questions, on the other hand, can lead to misleading data and missed opportunities for improvement. This post explores practical strategies to develop clear, focused usability questions that generate valuable feedback. Effective Strategies for

By Philip Burgess | UX Research Leader Understanding how users interact with a product is essential for creating intuitive and effective designs. Moderated usability testing offers a direct way to observe users, gather feedback, and uncover issues that might otherwise remain hidden. This method involves a facilitator guiding participants through tasks while observing their behavior and reactions in real time. The insights gained can lead to meaningful improvements that enhanc

By Philip Burgess | UX Research Leader Usability testing is a key step in creating products that people find easy and enjoyable to use. It involves observing real users as they interact with a product to identify problems and areas for improvement. This process helps teams build better designs, reduce errors, and increase user satisfaction. Understanding the different methods of usability testing, the benefits it brings, and the right moments to apply it can transform how pro

By Philip Burgess | UX Research Leader Creating a product that looks good on paper is one thing. Making sure it works well for real users is another challenge entirely. Usability evaluation methods help bridge this gap by testing how actual people interact with a product. This process reveals issues that designers and developers might miss, ensuring the final product is intuitive, efficient, and satisfying to use. Understanding these methods is essential for anyone involved i

Understanding user experience is essential for creating products that truly meet user needs. One of the most effective ways to gather this understanding is through UX research surveys. When done right, these surveys provide clear, actionable insights that help improve design, functionality, and overall satisfaction. This post explains how to conduct UX research surveys and shares best practices to ensure you get meaningful results. UX Research Surveys Planning Your UX Researc